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21 Jump Street
For the release of the movie 21 Jump Street we developed a promotional website. The site concept realizes a fun and entertaining way of browsing the website content. Visitors can share individual content through the multiple social media share options.
Sony Pictures
Red Bull Student Promo
For this campaign the challenge was to promote Red Bull as an energy drink which can help students concentrate and stimulate during their exam period. We developed and designed a Facebook tool which is implemented on StudyFlow.nl, a Dutch website where students can practice examens. With this tool, which uses Facebook Connect, students can send each other a custom made Energy-Card through Facebook. This card appears on the receivers Facebook wall. Within this card the receiver can fill in his address and win a visit from the Red Bull promo team.
Red Bull
Django Unchained
For the release of the new Quentin Tarantino film Django Unchained we developed a teaser website. The site is launched in a very early stadium as a referral for consumers and media and for SEO purposes. We will expand the site with content during the upcoming period towards the release in January.
Sony Pictures
Sultana Fruit Explosion branded game
Sultana is one of the biggest brands within the dutch fruit biscuits market. We produced a Bejeweled like game and rebranded the game for the various Sultana products. We used the fruit from the biscuits as dynamic elements within the game. The game is used pure as an extra tool on the Sultana website to entertain the target audience and should help Sultana to become top of mind while shopping within this product area.
Sultana
The Avengers
For the release of the The Avengers we produced a large amount of rich media banners. Some of the formats we designed and produced are pre-rolls, large expandable banners with video and complete interactive website take-overs. All used formats are served and uploaded through MediaMind.
Disney
The Amazing Spider-Man
For the release of the movie The Amazing Spider-Man we designed and produced the website with international cleared and approved artwork. The site is mainly focused on visual impact and realizes this by using dynamic background images and fullscreen scaling options.
Sony Pictures
Apfelkorn
For the dutch brand Apfelkorn which is an apple flavoured schnaps drink we produced a Facebook application. This tool gives fans of the Apfelkorn Facebook page the opportunity to win tickets for a concert. Because it is served as a shot, users can give a round. With each shot they add, a green or red shot is shown. With three green shots they win 5 tickets for the concert.
Berentzen
European Championship Facebook app
For Lidl, one of the largest Dutch supermarket chains, we produced a Facebook application. The Lidl Facebook page has more than 80.000 fans who can now download an exclusive European Championship song recorded by Johan Derksen and Wilfred Genee, two famous Dutch soccer analysts. Fans can go to the application and download the song with one click. After downloading, a post appears on the users wall with the message to download the song for free through the Lidl Facebook page.
Lidl
Men In Black 3
We designed and produced the web version and mobile version for the release of Men In Black 3. The web version is developed in Flash to make full use of the dynamic and animation options and communicate the 3D effect. The mobile version is developed in HTML5. We added some smooth animations to make the mobile version of the site more interactive and dynamic. The mobile site is optimized for iOS, Android and Windows Phone 7.
Sony Pictures
Around the world in 80 dates Facebook app
For a new TV show we were asked to translate the TV concept into an interactive application for Facebook. The TV program is about a group of women who cannot find there soul mate in their own country. This brings them to a trip around the world dating several man from different cultures to see if they can find the ideal man across the border. We translated this concept into a Facebook quiz. Women can participate and by answering 10 questions about what they are looking for, they get a result which says in which country they can find this type of man. The photo of this particular man is posted on the users timeline together with a call to action for friends to also do the test. For this project we did concept, design, production and implementation.
SBS Broadcasting
John Carter
For the release of the Disney movie John Carter we designed and developed several rich media ads. The ads contain video and are mainly focussed on visual impact. We created formats where the animated part is integrated in a website take-over to realize maximum impact and interaction.
Disney
Sportlife Saga
For the Sportlife Saga campaign (the biggest Dutch chewing gum brand) we designed and produced the website, the mobile site and the tablet version of the website. We are also responsible for all social media management regarding to Facebook, Youtube and Twitter. To promote the campaign we developed an online media strategy. For this campaign we did the media buying as well as the development of the online ads.
LEAF
The Dragon Tattoo
We developed the website for the release "The Girl With The Dragon Tattoo". The Flash site realizes a unique user experience. Visitors can browse through the characters and get to know them a little. We also developed an HTML5 version of the website for mobile devices optimized for iPhone, Android and Windows Mobile
Sony Pictures
MTV Mobile GIF Yourself
To promote the new MTV Mobile internet contracts, we developed an interacive overlayer. The goal was to create a high attention value ad. Based on this we created an overlayer which interacts with the content of the website. With this technique, the ad is integrated within the website and it offers the visitor an entertaining way of advertising which fits with the target audience.
MTV Mobile
The Lion King
Communicate the "Lion King" feeling within Facebook has been realized by developing a Lion King app on the Disney Facebook page. Within this "mini site" on Facebook, visitors can watch the trailer, read the story, watch images and download coloring pages. The app gives dynamical feeling due to the 3D paralex affect.
Disney
New Kids Nitro
For the release of the movie New Kids Nitro we developed a promotional website. We were responsible for the concept, design and technical development. To also service people who browse with mobile devices we did not only develop a Flash webversion, but also an html5 mobile version, optimized for iPad, iPhone, Android and Blackberry.
Eyeworks
Bakugan
The goal was to trigger the target audience to apply for the Bakugan Day Outdoor event. The secundairy goal was to explain the Bakugan playing rules on an entertaining way. This was realized by translating the offline game to an online real time competition where kids learn the rules in just a couple of simple steps
SpinMaster
Ace Combat: Assault Horizon
For the release of the Xbox 360 and PS3 game Ace Combat: Assault Horizon a Facebook app has been developed. The purpose of the app is to stimulate sharing the game release amongst the target audience. Users of the app can place them selves in an Ace Combat plane. By sharing the result with friends they can win prizes.
Namco Bandai
The Smurfs 3D
For the Smurfs 3D movie release we developed a website. The site has been launched as a teaser in a very early campaign stadium. New features will be released during the campaign period. With this strategy visitors will keep coming back to the site to check out this new features. We also developed a CMS to add pictures from the Smurfs photo tour. The site is developed for NL and BE (Vlamish and French).
Sony Pictures
Heinz Facebook app
For Heinz Spain the BBQ Planner had been specified to use as a Facebook application. The application is also being extended with a photo competition. Photo's with the most likes can win prizes. Users can also place comments on photo's and tag friends
Heinz Spain
The Pirates
For the release of the animated movie The Pirates we designed and produced a website in Flash and a mobile site in HTML5 + jQuery. The mobile site is optimized for iOS, Android and Windows Phone. To make the mobile site as dynamic as the web version we added some nice animation when opening the site. The project was rolled out in The Netherlands and Belgium in Dutch and French language.
Sony Pictures
The Zoo of Amersfoort Facebook app
For one of the biggest Dutch Zoo's we designed and developed a Facebook application. This application is used to promote a real life television program about the life in this Zoo. The program airs on SBS broadcasting. The challenge was to make an interactive and user friendly application. Users are able to watch exclusive clips, interviews with the zoo keepers and read about there work. Users can also ask questions through a pin board. To monitor the comments, upload video's and add descriptions and titles we build a custom, easy to use CMS for the client.
The Zoo of Amersfoort
The Help Facebook app
For the release of The Help we developed a Facebook application which is placed on The Help fanpage. The application is developed to realize "likes" and interaction with the audience. When visitors like the page they get access to the (multi langual) app and they can check and share the content within this application.
Disney
Dolfje Weerwolfje
We developed the website for the release of the Dutch movie Dolfje Weerwolfje. To entertain and engage the target audience we also developed a casual game. The game concept is based on multiple elements which you see in the movie. Chickens and the full moon are elements which you will see in the movie as well as in the game.
Benelux Film Distributors
Friends with Benefits
For the release of the movie Friends with Benefits with Justin Timberlake and Mila Kunis we developed a promotional page. Visitors can watch the trailer, read about the story, play games, download content. watch filmstills and download the soundtrack. Visitors can also share the page through social media. The site is developed for the Dutch and Belgium market.
Sony Pictures
Nova Zembla 3D
To promote the 1st Dutch 3D production Nova Zembla we developed the website. A Flash site was created for users to experience the 3D effect online. An html5 version was developed to reach the mobile user. The mobile version is optimized for iOS, Android and the recently launched Windows Phone OS.
Eyeworks
Venz Augmented Reality
In cooperation with our client HJ Heinz regarding the brand Venz (chocolate sprinkles) we created the first on pack augmented reality game. Visitors who own a Venz package can play an augmented reality race game and use their package as controller. By trying to realize a top 10 spot in the highscore list, gamers can win prizes every 2 months within the campaign period of 6 months.
HJ Heinz
MTV Mobile GIF Yourself Facebook app
To support the MTV Mobile GIF campaign, we designed and produced the GIF Yourself Facebook app. Users can "gif" their pictures by adding all sorts of gif assets. Users can upload pictures, choose from their Facebook albums or capture a picture with their webcam. The fun and crazy results can be shared by users on their Facebook wall. We also added a function to tag friends for stimulating the viral effect. Users were also able to download the result and save it. The app was programmed in HTML5 + jQuery + CSS3.
MTV Mobile
Heinz BBQ Planner
To realize awareness and engagement we developed the Heinz BBQ Planner. Users can organize their BBQ by selecting a date, check the weather, pin point a location, make a shopping list and of course invite their friends through Facebook. Users can login anytime to see what the status of the invitees is and who is bringing what to the BBQ.
Heinz Netherlands
Global Smurfs Day
To promote Global Smurfs Day in The Netherlands and Belgium and realize a Guinness Book of Records notation, we created a website and banners. The goal was to photograph as many people as possible, dressed as Smurfs on the same day. This campaign was part of the Smurfs 3D movie campaign. The banners were designed with a counter counting down to the specific day. The website showed the amount of people participating and a video message from Katy Perry. People could register through the website and select a location for the offline event to participate.
Sony Pictures
Loft
For the Dutch thriller LOFT a website has been developed. Visitors can check the trailer, behind the scenes videos and photo's. A live Twitter feed is integrated and as a background a movie clip is used to communicate the movies atmosphere. Also a mobile version of the website is developed specified for Symbian, Blackberry, Android, iPhone and iPad.
Independent Films
Alice In Wonderland
Development of a viral concept to promote Alice In Wonderland. Visitors can morph themselves into an Alice In Wonderland character. By mobilizing your friends to be your follower visitors can win prizes like an exclusive pre premiere with all your following friends.
Disney
Buried
This interactive Facebook application offers visitors a sneak peek into the miserable situation of the leading character Paul Conrad. Visitors can participate in the interactive trailer. The video stops on the moment the leading character shows his mobile phone. The Facebook user enters his phone number and gets a real call from Paul conrad. He asks the user for three options what to do and the user can choose one of these options by entering a number on his phone. Every choise realizes a different ending of the video. People can also participate with an interactive search and rescue. The more people participate, the more is zoomed in though a map on Pauls location. The first 100 people to enter the right location win free tickets.
E1 Entertainment
ERU Kids Joint Promotion
Consumers get a stickerbook with a unique code when buying an ERU cheese package. With this code they can win cool prizes. Visitors can also watch the trailer, and battle with each other to realize a highscore with the Foeksia Game. This campaign is a joint promotion between Disney and ERU.
Koninklijke ERU
Gamer
To realize awareness and interaction regarding the promotion of the movie release Gamer an iPhone app has been developed. Users can download the app for free, watch the trailer, browse photo's, reserve tickets and win prizes by playing the shooter game. The Gamer iPhone application was free for download in the Apple App Store.
BFD Films
Lang & Gelukkig The Movie
For the release of this movie we designed and produced an interactive website. The challenge was to translate the movie concept to online and show the cartoony and "staged" effect within the website. We used the specific movie sets and made it come to live by adding a 3D paralax effect. Users really get the feeling the site is "alive" by browsing the website.
Independent Films
ERU Prestige
Concept, strategy, media-buying and development to promote ERU Prestige (cheese spread) and the Dutch Ice skate competition. A website has been developed with the most recent scores and game videos. To realize brand experience and more interaction with the target audience the ERU Ice Skating Fight Game has been developed.
Koninklijke ERU
The Box
To promote this release an Augmented Reality campaign has been developed. Visitors can experience the same as the characters in the movie on an interactive way. By printing the AR marker and keeping it for the webcam, The Box appears and users can participate the promotional action and win prizes.
BFD Films
The Expendables viral game
For this movie release a website and viral game have been developed. By realizing a highscore and battle your friends through social media you can earn unique profile icons. Users can challenge their friends through Facebook and Twitter. Gamers also could win prizes every week by realizing a spot in the highscore top 10.
BFD Films
TRON: Legacy
For the online campaign in Belgium and The Netherlands all online creatives have been created. To communicate the movie's usp's (3D visual effects) mainly rich media ads were used. With these high impact formats it is possible to reach and interact with the target audience on a creative way.
Disney
Scream 4
To realize awareness regarding the Scream 4 release a Facebook application is developed. Facebook users can find out what their favorite scary movie is with the "what's your favorite scary movie" quiz. By answering 7 questions users can see what their favorite scary movie is and why. The application is communicated with Facebook reach ads.
E1 Entertainment
I Am Number 4
Concept and development of all online rich media ads regarding the release I Am Number 4. The ads were made for the Dutch market as well as the Belgium market (Dutch and French language). Also branded pages where created for social media networks as Hyves, Netlog and Skyrock.
Disney
Animals United 3D
To promote Animals United 3D we developed a website with an interactive element. Visitors can participate on a promotional action and win prizes by uploading a picture or video and collect votes for their entry. It is also possible for visitors to directly capture a photo or video with their webcam. A CMS has been developed for the client to check and approve or decline entries
E1 Entertainment
The Vow
For the release of The Vow we produced a mobile website programmed in HTML5 + jQuery. The site had to have a very friendly UI and communicate the story, a picture gallery, the trailer and win section where you can win free cinema tickets if u subscribe for the Sony Pictures newsletter.
Sony Pictures

Clients

We build for any Platform.

The Young Generation is a full service digital agency. We are specialized in concept, design, strategy and production of interactive campaigns with a focus on a youth target audience. Some of the cool stuff we make are Facebook apps, mobile apps and websites, rich media banners, interactive platforms, branded games and much more. Basically everything to get in touch with your target audience and realize engagement and interaction in a creative and effective way. All our work is custom made and created by our own in-house team of creatives, designers and developers.

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+31 20 845 2965
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We are hiring!


iOS developer

We are looking for talented Apple iOS Developer to work on exciting App projects.

Objective-C experience is a must.

click here to download the sheet.

Flash developer & designer

We are searching for a Flash Designer/Coder to work on dynamic rich-media-ads and websites.



click here to download the sheet.